Stardock’s recent sale of its Impulse digital distribution service to GameStop is in the history books now, but the retailer was hardly the only bidder for the service.

Brad Wardell, CEO of Stardock, says there were conversations with dozens of companies – with roughly a half-dozen of those presenting term sheets – before Stardock made its final decision. And even then, it took a lot of convincing on GameStop’s part.

Read more at Gamasutra