MC Hammer vs. Google

Taking on the undisputed leader in online search might seem like a fool’s mission for any company, regardless of size, but MC Hammer says when it comes to searches that go beyond keywords, Google can’t touch what he has planned.

The 80s rapper, real name Stanley Burrell, has spent the past two years working on WireDoo, a search engine he recently introduced at the Web 2.0 summit in San Francisco – and hopes will become the new standard for web inquries.

Read more at Variety’s Technotainment blog

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