Black Friday: The Pros And Cons For Game Companies

In this analysis, Gamasutra editor Chris Morris asks if this year’s post-Thanksgiving Black Friday sales will provide a notable boost for the gaming industry, and if it will actually hurt the industry more than it helps.

As happens every year around this time, circulars advertising post-Thanksgiving “Black Friday” deals from major retailers are starting to leak online – and, as always, the gaming deals are pretty phenomenal.

A Wii for $100? Batman: Arkham City and Gears of War 3 for $30? It’s enough to tempt even the most cynical shoppers to bravely venture forth into the retail madness that is Black Friday.

Read more at Gamasutra

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