Five years ago, the relationship between the videogame world and major studios was pretty straightforward. Hollywood made movies — and game companies licensed those films to create games.

The “Tomb Raider” and “Resident Evil” games reversed that order, as games were transformed into film franchises. But no matter which came first, gamemakers were generally in the less powerful position.

That’s quickly changing as entertainment tastes evolve — and game companies are sending the word to studios that it’s time to rethink the relationship.

Read more in Weekly Variety (on newsstands now)