What’s holding 3D TV back?

3D TV is being pushed hard by television manufacturers, and while pick-up has been better than expected, it’s still not something the mass audience is clamoring for. Why not? 

A new study by Nielsen offers some insight – but you can probably guess the two biggest culprits. The survey finds that the high costs of the sets and being forced to wear 3D glasses are the two key reasons people aren’t rushing out to buy the sets. The news gets worse for manufacturers, though.

Read more at Variety’s Technotainment blog

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