It’s not uncommon to hear consumers grumble 
that the price of video games is too high, but that’s not something you expect to hear from the CEO of a game publishing company.
THQ’s Brian Farrell, however, is taking a stance that runs counter to some of his peers, with plans to launch the next installment of one of the company’s oldest franchises at just 2/3 of the going price for new software.
Chris Morris: Journalist 