The Money Making Game #6: Should PopCap Go Public?
We certainly have no problem getting caught up in the fun of playing games, but the people who create them have their pocketbooks to worry about, too. In this column, finance expert and GameSpy contributor Chris Morris guides you through the tricky corridors the gaming industry’s financial side, touching on big-time business decisions and how they matter to the common gamer.
Change is on the way for casual games titan PopCap Games. The question is: What sort of change?
Investors in the video game space are hoping it will be the odds-on favorite: A public offering by the beloved independent game company. But with all the cash floating around the video game space these days, no one is ruling out a takeover.