Three months ago, Sony made a big splash at E3 touting the PlayStation 4 to the world. At the same time, though, it was already laying the groundwork for another notable consumer technology venture.
As media and buyers got hands on time with the upcoming console and debated the WWE-like theatrics of the Sony and Microsoft press conferences, the company was holding top secret meetings with developers and publishers, showing off a virtual reality headset for the PS4 and drumming up support for it.