Analysis: Why Zynga’s IPO Might Be ‘Delayed’

Reports this week that Zynga is holding off on its IPO are not “a sign of weakness or scandal,” according to Gamasutra editor-at-large Chris Morris, who says it’d be reckless to go forward in current market conditions.

When reports crossed the wire Monday that Zynga might push back the launch of its initial public offering, the conspiracy theorists started buzzing. Later word that the SEC might play a role in the delay whipped ’em into a frenzy.

In fact, none of this was a sign of weakness or scandal. It was actually a sign that the folks running the business side of the game maker could a) read tea leaves and b) realize that early, enthusiastic investors might become confused, angry ones if a few things up weren’t cleared up.

Read more at Gamasutra

Report: Social games giant Zynga to file IPO

With a valuation of $10 billion, Zynga is by far the largest private game maker in the industry. Now investors hoping to get a piece of that pie may have their chance.

Tech blog AllThingsDigital reports the company could file for a public offering as early as this week. Once that IPO takes place, the company is widely expected to be the second biggest publicly-traded publisher in the industry, far surpassing Electronic Arts and Take-Two Interactive Software.

Read more at Variety’s Technotainment blog