As IPO looms, Facebook confronts its game addiction

Five months after Zynga was center stage on Wall Street, Facebook is readying for its own IPO. And the parallels between the two companies are startling.

At the time (and since it began trading), FarmVille house Zynga was criticized for its over-reliance on the social media site. Investors grumbled that the offering was a dog and pony show — and investors would have no real say in the company’s operations, since the majority of shares remained controlled by Mark Pincus. And the company’s valuation seemed impossibly high.

Read more at Gamasutra

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