Low-alcohol session IPA is the hot beer trend for summer

Memorial session ipasDay might mark the unofficial start to summer, but the solstice marking the official beginning of the season takes place on June 21 at 12:38 P.M. EDT. That also marks the beginning of prime beer drinking time for a lot of people.

Summer holidays are the most beer friendly – and it’s when macro brews from Budweiser and MillerCoors really make hay. The appeal of those middle of the road lagers isn’t necessarily the taste, it’s the ease at which they go down on a hot summer day – and the fact that you can generally enjoy a few without having to worry about side effects the next morning.


Read more at Fortune.com

Tapped in: Craft breweries usher in a beer can revival

Eighty LYONS, COLO. - September 24, 2003 - Dale Katechis , left, owner, and Brian Lutz , brewmaster, hold freshly canned six-packs of Dale's Pale Ale  in the brew house of Oskar Blues Brewery  in Lyons, CO Wednesday afternoon, 9/24/03. Packagingyears ago, the beer industry had a breakthrough. The Gottfried Krueger brewery in Richmond, Va, working with the American Can Co., was the first beer maker to put beer in a can—and it was an immediate and overwhelming success.

These days, cans are less associated with fine beer—and generally thought of as the container of choice for brands like Bud Light and Pabst Blue Ribbon. But as craft breweries expand their footprint and distribution boundaries, the can is making a comeback.

Read more at Fortune.com