Gamasutra editor-at-large Chris Morris examines Activision’s move to bring a subscription option toCall of Duty players, and how the decision could hint at a wider subscription strategy at the publisher.
So now it’s official. The long-awaited (and, in some cases, long-feared) subscription service for Call of Duty is a reality. And while players pore through the previews and press release to determine exactly what Elite entails, I’m finding it a lot more interesting to look further down the road.
Make no mistake, Elite is a bold move by Activision – and one that could ultimately change the way the industry operates when it comes to user communities and digital add-ons.