While a few competitors have tried to make inroads over the years, when it comes to the better-than-$2 billion per year used game business, GameStop has had a pretty secure lock on king of the hill status. Starting March 26, though, the world’s largest retailer will be looking to steal a significant piece of the pie.
Walmart has announced plans to launch a large-scale video game trade-in program at 3,100 stores across America. Working in conjunction with CE Exchange, the store will allow consumer to swap games for store credit, which can be used to purchase anything that Walmart sells. Used games could be available to in-store shoppers as early as this summer.\