The retailer on Tuesday announced the launch of a certified preowned program in 1,700 stores nationwide, finally putting those games it has been offering store credit for over the last seven months back up for sale. It’s a move that heightens the growing battle between Wal-Mart and GameStop.
While a few competitors have tried to make inroads over the years, when it comes to the better-than-$2 billion per year used game business, GameStop has had a pretty secure lock on king of the hill status. Starting March 26, though, the world’s largest retailer will be looking to steal a significant piece of the pie.
Walmart has announced plans to launch a large-scale video game trade-in program at 3,100 stores across America. Working in conjunction with CE Exchange, the store will allow consumer to swap games for store credit, which can be used to purchase anything that Walmart sells. Used games could be available to in-store shoppers as early as this summer.\
The world’s largest retailer has announced plans to begin offering store credit — good for anything it sells — for used video games. The program starts March 26 in 3,100 stores across America. By this summer, it hopes to begin re-selling those games to customers alongside new (more expensive) copies of the same title.
Black Friday is no longer just a one day event. Many retailers open Thursday night, while other are already offering Black Friday deals now. And don’t even get us started on the run up to Cyber Monday…
One thing is consistent, though: If you’re looking to buy a video game (for yourself or someone else), you’re bound to find a stellar deal.
Video game consumers have something of a love-hate relationship with GameStop. So do publishers.
For that matter, so do investors. And over the past couple of days, Wall Street insiders (and the financial blogosphere) have been whispering furiously about the possibility that GameStop could find itself on the receiving end of a buyout offer at some point in the future.