Microsoft’s ‘Halo’ effect: Hunting for the next game hit

In MicrosoftNextHitthe Xbox universe, there’s “Halo” —and there’s everything else. The venerable franchise has sold more than 60 million copies to date and shows no signs of slowing down.

While the Master Chief and his crew cast a big shadow, Microsoft has actually put together a strong catalog of other go-to franchises along the way, including “Gears of War” and “Fable”. In late October, it published its latest effort to build another franchise: “Sunset Overdrive”.

Read more at CNBC.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s