Beaming video to the technologically-advanced parts of the world is one thing, she noted. But there are wide swaths of the planet missing out on the current content revolution.
While J.J. Abrams’ Bad Robot and Valve Software are planning to develop films around the developer’s “Half-Life” and “Portal” franchises, Trion Worlds and Syfy have a warning for them: It’s not as easy as it looks.
At the D.I.C.E. Summit on Thursday, Syfy president Mark Stern and Trion’s VP of production Nick Beliaeff talked about the collaboration of their companies for the upcoming TV series and game “Defiance” and the changes both had to make in their operational procedures.
There’s a lot of chatter about transmedia in the videogame industry, but few companies have truly pulled off a successful collaboration of games and traditional media. Trion Worlds is hoping to buck that trend — with a lot of help from cabler Syfy.
The publisher and cabler are teaming for “Defiance,” a massively multiplayer online action game and a weekly series on the network, which has committed to a full season order.
[Gamasutra editor-at-large Chris Morris looks at how initial releases in game franchises are extending across film, books, action figures and beyond, talking to THQ’s Danny Bilson about the just-announcedHomefront prequel novel and why the “fiercely competitive” market demands that extra transmedia step.]
The video game industry, if you haven’t noticed, isn’t just about games any more.
Sure they’re important, but for many publishers, they’re the hub of a broader entertainment property.