Disappointing Zynga primes for a comeback

Zynga, zynga-comebackto many investors, is a cautionary tale.

In the months preceding its 2011 IPO, some analysts estimated the company to have a market cap of $15 billion to $20 billion. At the last minute, that was dropped to $7 billion. And the company’s shares quickly took a dive after trading commenced. Today, the company’s market cap sits at less than $3 billion.

Read more at CNBC.com

Following massive user drop, Zynga folds its gambling plans

New zynga-poker-top630Zynga CEO Don Mattrick has a lot of work ahead of him.

As the company continues to see users abandon its games at an alarming rate, it has reversed course on its plan to pursue real-money casino games in the U.S., a combination that led to investors punishing the stock Friday.

Read more at Yahoo! Games

Xbox One: Julie-Larson Green May Fit In Just Fine

Gamers larson-green– and the games media – hate the unknown. They thrive in a biosphere where leaks pre-announce major moves and no one is all that surprised when its made official.

That’s what made Microsoft’s decision to replace Don Mattrick with Julie Larson-Green so frustrating for some. She was, to many, an unknown. And that quickly led some to question her qualifications, which eventually led to prophecies of doom for the Xbox in some forums.

Read more at GamesIndustry.biz

Julie Larson-Green named new Xbox boss

Steve julie-larson-green-xbox-head-top630Ballmer’s massive overhaul of Microsoft’s executive office and business practices has cleared up the mystery of who will take over the Xbox division after the shocking departure of Don Mattrick.

The reorganization, announced Thursday, will put two long-time veterans of the company in charge of its console division, with different areas of focus.

Read more at Yahoo! Games

Mattrick to make at least $50 million at Zynga

Maybe mattrick-salary-top630Don Mattrick and Zynga were meant to be, after all.

As the gaming world struggles to comprehend the move by the one-time head of Microsoft’s Xbox division to the CEO’s office of the struggling social and mobile gaming giant, details are coming to light that could explain not only why Mattrick made the move, but that it was a long time coming.

Read more at Yahoo! Games

Analysts applaud Mattrick’s move to Zynga

There mattrick-pincus-top630aren’t a lot of genuine surprises in the video game world these days, but Don Mattrick’s jump from Microsoft to Zynga Monday certainly qualifies as one.

Zynga has been struggling mightily since its debut as a public company, and many people felt Mark Pincus would never relinquish the CEO spot. But will Mattrick taking those reins be enough to turn the company around? And who’s taking over Xbox at Microsoft?

Read more at Yahoo! Games

Can the Man Behind Xbox Save Zynga?

Don zynga hqMattrick is the hero of Microsoft’s Xbox team. It was under his leadership that the videogame console rose to the top of the market—and finally became profitable.

Now, he’s hoping to pull of a similar miracle at Zynga—but it’s a move that has left investors, Microsoft and the gaming world baffled.

Read more at CNBC.com

Microsoft to gamers: No internet? Buy a 360

Microsoft xbox_one_don_mattrick_31197seems to be making a habit out of shooting itself in the foot.

With gamers still smarting over the company’s $499 pricing announcement for the Xbox One, the head of the Xbox division has ruffled more feathers in addressing concerns about the system’s demand for a internet connection.

Read more at Yahoo! Games