Paramount teams with Qualcomm for ‘Star Trek’ app

Paramount star_trek_2Pictures is going mobile as it ramps up promotion on “Star Trek Into Darkness.”

The studio is teaming with Qualcomm to launch an app at the end of January that will let fans unlock nuggets of information about the film in the months leading up to its May 17 release, with the first info drop occurring during the Super Bowl.

Read more at Daily Variety

Hollywood, Gaming Execs Step Into Porn Takeover Battle

The already hostile takeover fight for New Frontier Media, the publicly traded owner of nine adult-themed pay-per-view networks, has expanded to include a pair of Hollywood power players – one of whom is also a former video game executive.

Longkloof Limited, which launched the bidding in early March, recently announced its intention to nominate four new board members at New Frontier’s annual meeting in an apparent attempt to push its $19 million offer through. (Porn giant Manwin has made a competing $24 million offer for the company.)


The Godfather starts social game turf war

Don Vito Corleone is about to make social network game fans an offer. Think they’re going to refuse it?

Kabam, the company behind Global Warfare and Kingdoms of Camelot, and Paramount, the studio behind “The Godfather” film series, are working together to bring the classic crime saga to social network sites.

Read more at Yahoo! Games

Paramount bringing new Godfather game to social networks

The Godfather is getting a second go-round in the video game world.

Paramount and game developer Kabam are teaming up to bring the story of the Corleones to social networks, likely including Facebook and Google+ – the first time the series has ventured into the casual gaming space.

Read more at Variety’s Technotainment blog

BitTorrent to world premiere feature – intentionally

BitTorrent isn’t usually a service studios want to partner with. The favorite application of movie and software pirates, the service is widely demonized throughout the state of California.

But the makers of The Tunnel will world premier their direct-to-DVD film on the service on May 19  – and they’ve doing so with the full cooperation of Paramount.

Read more at Variety’s Technotainment blog

YouTube swipes Alex Carloss from Paramount

Alex Carloss, who up until last week was head of digital distribution at Paramount, has made the jump to Google.

Carloss will work on the content acquisition team for the company’s YouTube arm, joining Robert Kyncl, who left Netflix for the company last year.

Read more at Variety’s Technotainment blog