Tag Archive: ubisoft

Analysis: 2011 – The Year Of Publisher Screwups

It’s only September, but 2011 already has no shortage of publisher screwups — Gamasutra editor-at-large Chris Morris chalks it up to “growing pains” of the new age of digital gaming. When gaming historians… Continue reading

Ubisoft facing backlash over controvserial DRM plans

Regardless of how effective it might be at combating PC game piracy, Ubisoft’s DRM (digital rights management) program is quickly growing into a public relations disaster. Just a few weeks after proclaiming it… Continue reading

Despite backlash, Ubisoft calls its DRM a success

Ubisoft’s first attempts at battling piracy did not go smoothly – to say the least. But that’s not stopping the publisher from trying to use them again. The company, in 2010, instituted a… Continue reading

Interview: Ubisoft’s Guillemot Talks Early Adoption Of Wii U

Ubisoft’s chairman and CEO Yves Guillemot talks to Gamasutra editor-at-large Chris Morris about his company’s early adoption of the upcoming Nintendo Wii U, and about how the new transition means that Sony and… Continue reading

Ubisoft fights used sales with online pass system

Add Ubisoft to the list of publishers who are throwing up barriers for buyers of used games. The French publisher has unveiled a new system dubbed the Uplay Passport that will include a… Continue reading

The Money Making Game #9: The Winners and Losers of E3 Expo 2011

We certainly have no problem getting caught up in the fun of playing games, but the people who create them have their pocketbooks to worry about, too. In this column, finance expert and… Continue reading

Game review: Rayman 3D

Rayman 2: The Great Escape is often cited as one of the best games of all time — and it hasn’t lost a lot of its luster. The game, now called Rayman 3D, is… Continue reading

THQ heads north, grabs key Ubisoft talent

Add THQ to the publishers expanding their operations into Canada. The company behind WWE games and last year’s “Avatar” has announced plans to open a development studio in Montreal – and has grabbed… Continue reading

Ubisoft’s Rabbids may be headed to a TV near you

Ubisoft’s Rabbids franchise has been fairly synonymous with the Wii since that console’s launch. Now the company is looking to take the bug-eyed bunnies further. Ubisoft and Aardman, the company behind Wallace &… Continue reading

Women’s Impact Report: Jade Raymond: From ‘Creed’ to control

Four years ago, Jade Raymond was a new employee at Ubisoft producing a new game the gaming world hadn’t heard of. That title — “Assassin’s Creed” — turned into the publisher’s biggest franchise.… Continue reading