Four years ago, Nintendo could do no wrong in
the video game world. The Wii was beginning a triumphant run at retail, and the handheld DS unit had been flying off of store shelves for the past 24 months.
Publishers courted the company and competitors quickly learned their initial scoffing over the Wii’s less-than-eye-popping graphics and lack of a traditional controller was wildly off-base.
So now it’s official: Microsoft’s first-person behemoth Halo: 
Reach is the year’s biggest entertainment event,generating $200 million in sales in just 24 hours in the United States alone.
That’s two-thirds of what Call of Duty: Modern Warfare 2 took in from the North American and U.K. markets in its first day last year, but it’s still a number that’s nothing to sneeze at. The one-day take already eclipses the three-day opening weekends of “Iron Man 2,” “Toy Story 3” and “Alice in Wonderland.”
Windows Mobile 7 might be the most
radical (and promising) operating system from the company’s mobile division in years, but the road to retail isn’t going to be perfectly smooth.
Verizon, which was famously burned by Microsoft with the Kin earlier this year, has announced it will not carry phones using the service at launch – or at all this year. It will be some unnamed date in 2011 before the company begins supporting the OS.
Prequels rarely resonate with audiences – regardless 
of the medium. So when Bungie Studios decided to make its last “Halo” game a prequel, there was some cause for concern.
Thankfully, those fears were misplaced. While the final chapter of “Halo: Reach” is something well known to any fan of the franchise, the game itself is perhaps the best in “Halo’s” nine-year history. And it’s a fitting sendoff for the developer, who is responsible for creating and growing one of the biggest series in the video game industry.
The relationship between console makers and 
cable companies can be a dicey one. Both compete for consumer eyeballs in the living room – and dip their toes in the other’s waters from time to time – but have avoided any sort of direct battle so far. Were they to square off, the brawl would likely be an epic one.
It might be time to start looking for ringside seats.
The holiday season kicks off tonight for gamers. At 12:01am
, “Halo Reach,” the first blockbuster of the fall/winter goes on sale. It will lead the charge of a densely packed 3.5-month period of major game releases that will determine how 2010 turns out for the video game industry.
Now, normally, you wait for sales numbers before calling a release a blockbuster – but when you’re dealing with a new action-based “Halo” game, you can skip the formality. The franchise has sold over 34 million copies and consumed 3.3 billion hours of gameplay (that’s over 376,000 years, if you’re keeping score at home) since its launch with the original Xbox.
When “Halo: Reach” goes on sale at 12:01 am 
Tuesday morning, it won’t just be the biggest gaming event of the year to date. It will likely be the entertainment industry’s biggest moment of the year.
Microsoft is betting big on the latest installment of its flagship franchise, and it has every reason to do so. Life to date, the company has sold more than 34 million ‘Halo’ games – and each major new release has shattered any Day One sales records set by the film, music or gaming industries.
Microsoft’s Zune media player may not be 
making any noticeable impact on Apple’s dominance of the personal media player space, but it does have at least one corporate fan: United Airlines.
The Redmond-based tech giant and United are extending the Zune partnership they kicked off a couple months ago. On the Zune Insider podcast, product evangelist Dave McLauchlan noted that the airline will be providing Zune HDs to passengers on flights to Hong Kong and Australia as part of the expanded test.
Chris Morris: Journalist 